R2,499.00

12 September – 18 November, 2022
10 – weeks sprint
+ 1 Additional Month

R3,500.00

Entrepreneurship is not taught. It is not a career that you pursue after a certain amount of time in practice, or after studying a particular degree. The fact is that everyone becomes an entrepreneur differently. For some, it’s a lifelong dream. For others, it’s something that they fall into. And for others still, it’s something forced on them. Even if we are already running our businesses, we often don’t know what we don’t know. Until we understand ourselves as entrepreneurs better, we don’t truly understand our businesses. And, without understanding our businesses completely, it will be very difficult to grow. So, with so much that is unknown and uncertain, how do we ensure that we are successful as entrepreneurs?

Modules

In this module, we explore the characteristics of successful entrepreneurs and work towards creating our own definition of entrepreneurship using the “Blue Heart” as a measuring tool. This is the first step on the journey to understanding entrepreneurship, and will allow you to gain personal insight into your own entrepreneurial profile.

What type of entrepreneur are you and why should it matter? Module 2 delves into the categorisation of entrepreneurs by type so you can gain a better understanding of what drives their decisions and actions. By getting to know what type of entrepreneur you are, you will be better equipped to create your business vision and set targets for what you want to achieve.

In module 3, you will be introduced to Raizcorp’s entrepreneurial archetypes, a key component in answering the question “Am I an entrepreneur?” The archetypes we cover in this module are unique to entrepreneurship. Knowing these personalities and identifying your own archetype will help you to understand how certain behaviours may have influenced and will continue to influence the growth and success of your business – both negatively and positively.

Module 4 debunks a number of common myths about entrepreneurship, and investigates how the business owner can manage the workload required for the business to run smoothly. To scale your business, you must be able to switch between the different roles of technician, manager and entrepreneur, while inspiring others to work for you. This module introduces you to the key learnings of Michael Gerber’s “E-Myth Revisited” and provides a model for delegation to better manage your business operations.

This module focuses on how to handle the hardships you will face as an entrepreneur. We look at the difficult path an entrepreneur walks – the rocky road – and the fears they may face that would hinder their progress. You will be introduced to reframing techniques to help you address these fears and shift negative emotions into positive drivers that feed your purpose and motivation.

Module 6 focuses on motivation and what we can do to keep ourselves motivated when we want to give up. By gaining a deeper understanding of the external and internal factors that motivate us, we will be better equipped to boost our own motivation and steer ourselves into action.

As the business owner, you carry the responsibility of making complex and important decisions to steer and grow your company. To grow, you have to rely on other people, employees and stakeholders. In module 7, we examine the challenges the entrepreneur faces in managing others and in defining their own leadership strategies. We explore how to approach decision making strategically, and how to inspire and empower others who support and work in your business.

In module 8, we wrap up by looking at power and entrepreneurship. Throughout the course, we explore how negative factors can rob you of growing as an entrepreneur. This final module shifts gears by focusing on the power dynamics you will encounter, and how you can not only reclaim your power but retain it so that you can maintain and grow your business.

Module 1 What Is An Entrepreneur?  In this module, we explore the characteristics of successful entrepreneurs and work towards creating our own definition of entrepreneurship using the “Blue Heart” as a measuring tool. This is the first step on the journey to understanding entrepreneurship, and will allow you to gain personal insight into your own entrepreneurial profile.
Module 2 Types of entrepreneurs – What type of entrepreneur are you and why should it matter? Module 2 delves into the categorisation of entrepreneurs by type so you can gain a better understanding of what drives their decisions and actions. By getting to know what type of entrepreneur you are, you will be better equipped to create your business vision and set targets for what you want to achieve.
Module 3 Archetypes – In module 3, you will be introduced to Raizcorp’s entrepreneurial archetypes, a key component in answering the question “Am I an entrepreneur?” The archetypes we cover in this module are unique to entrepreneurship. Knowing these personalities and identifying your own archetype will help you to understand how certain behaviours may have influenced and will continue to influence the growth and success of your business – both negatively and positively.
Module 4 The E-Myth Unpacked – Module 4 debunks a number of common myths about entrepreneurship, and investigates how the business owner can manage the workload required for the business to run smoothly. To scale your business, you must be able to switch between the different roles of technician, manager and entrepreneur, while inspiring others to work for you. This module introduces you to the key learnings of Michael Gerber’s “E-Myth Revisited” and provides a model for delegation to better manage your business operations.
Module 5 Fear and The Rocky Road – This module focuses on how to handle the hardships you will face as an entrepreneur. We look at the difficult path an entrepreneur walks – the rocky road – and the fears they may face that would hinder their progress. You will be introduced to reframing techniques to help you address these fears and shift negative emotions into positive drivers that feed your purpose and motivation.
Module 6 Managing Motivation – Module 6 focuses on motivation and what we can do to keep ourselves motivated when we want to give up. By gaining a deeper understanding of the external and internal factors that motivate us, we will be better equipped to boost our own motivation and steer ourselves into action.
Module 7 Leadership and Management – As the business owner, you carry the responsibility of making complex and important decisions to steer and grow your company. To grow, you have to rely on other people, employees and stakeholders. In module 7, we examine the challenges the entrepreneur faces in managing others and in defining their own leadership strategies. We explore how to approach decision making strategically, and how to inspire and empower others who support and work in your business.
Module 8 Take Your Power! – In module 8, we wrap up by looking at power and entrepreneurship. Throughout the course, we explore how negative factors can rob you of growing as an entrepreneur. This final module shifts gears by focusing on the power dynamics you will encounter, and how you can not only reclaim your power but retain it so that you can maintain and grow your business.

Meet your facilitator

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Yasmeen Ali

A highly experienced entrepreneurial learning facilitator, Yasmeen holds an Honours degree in Commerce from Wits University. She has spent more than ten years in the Raizcorp Learning Academy which is responsible for training and developing entrepreneurs across South Africa and beyond. She is also the host of the Small Biz MBA on Business Day TV.

About our courses

Built on deep knowledge and 20 years of experience, this course addresses the question of how to be an entrepreneur. Combining best practices, success stories and studies of some of the greatest entrepreneurs, we help you build on your unique entrepreneurial profile.mYou’ll gain insights into how to be an entrepreneur – your own way. We believe that knowledge is power, and that understanding these insights will give you the entrepreneurial edge.

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We will work together to find a definition of entrepreneurship, we’ll identify what type of entrepreneur you are and we’ll identify the misconceptions around entrepreneurship. Armed with this knowledge, you will be in a better position to navigate your negative behaviours, while refining and strengthening your positive attributes.We will look at the some of the inevitable hardships and fears you’ll come across on your entrepreneurial journey and explore how to stay motivated, remain confident and feel powerful, even in the harshest conditions. We will also explore how the systems and processes in your business can help you become a better entrepreneur, as well as how to delegate the right way.

Plus, you’ll get a set of tools to use on your ongoing entrepreneurial journey. You’ll complete this course feeling more confident about yourself as an entrepreneur, and more empowered to build your vision.

How will this help you in your business?

You’ll end the course with a higher level of self-awareness which will lead to better decision making. You’ll gain insight into your own entrepreneurial profile so that you can work on building your strengths and mitigating your weaknesses. You’ll receive a range of self-development tools to help you understand your entrepreneurial profile better, as well as exercises and worksheets to build your entrepreneurial arsenal, and make your business more scalable. You’ll delegate effectively and you’ll have a greater sense of power and motivation. Most of all, you’ll feel a renewed commitment to your business and to your entrepreneurial journey.

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