Module One

Module Two

Sales tools

The basics of sales

In the first module, we take the first step in your sales journey by completing a gap analysis that will form the foundation of your sales strategy. You will also work through three key sales tools that will become part of your sales arsenal.

Module 2 breaks down the art of selling by unpacking and answering four questions about seller and buyer motivation. By reframing your thoughts and feelings about sales, you will be well on your way to improving your attitude, overcoming your fears and becoming a better salesperson.

Module Three

Module Four

The USP foothold

From elevator pitch to sales pitch

Module 3 investigates the product or service you are offering by means of a basic product description, the features and benefits and an analysis of its uniqueness. We explore different pricing models and the best ways to position your product in the market. You will do a basic cost analysis to arrive at a selling price that honestly reflects the value of your product. By the end of this module, you will have analysed your product from various angles along with the price, value, cost and profit.

This module delves into the aspects of what makes a business work, namely, systems and processes. We identify systems and processes in your business, and work out the best ways to build, maintain and improve them. We consider operations, staffing, suppliers, production, distribution, payment and quality control as key business functions.

Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time. emotional sensation of stress from our first.

Griff Bowden